Why create a moodboard if your client has already created a Pinterest board? Once you have this moodboard, you can confidently move on to designing because you fully understand what style, vibe and colours your clients are looking for. This helps you to stay on-brand with everything you design. Instead of continually having to open up their Pinterest board, you can simply open up their moodboard in Photoshop or Illustrator and keep it in view while designing.It ensures you and your client are both on the same page regarding the aesthetic they're looking for and the vibe they want their brand to give.The moodboard will help you achieve three things: The purpose of a moodboard is to capture your client's desired website + brand style in one glance. Trust me, moodboarding is essential to your brand and website design process and in today's post, I'm going to show you why + how to create your moodboards! Why create moodboards for your design clients? Maybe you think moodboarding is a waste of time?
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